Marketin Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Marketin? On this page you'll find 16873 study documents about Marketin.
Popular textbooks 'Marketin' · Show all (15) Hide
Marketing Strategy and Competitive Positioning PDF eBook
Graham Hooley, Nigel Piercy, Brigitte Nicoulaud
17 documents
International Marketing Strategy: Analysis, Development and Implementation
Isobel Doole, Robin Lowe
15 documents
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Summary - Topic Political Marketing, Campaigns and Voters (775334005Y) UvA
- Summary • 39 pages • 2023
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This document contains the Topic: Political Marketing, Campaigns, and Voters notes (including readings and lectures) I took. Using these materials I got an 8.2.
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Marketing communication and the consumer FULL SUMMARY 2023-2024
- Summary • 90 pages • 2023 Popular
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FULL SUMMARY of the course Marketing Communication and the Consumer for the Master Communication Science on the VU, written in English. The guest lectures will not be tested on the exam so I therefore excluded the notes I took during these lectures. The summary is already long enough as it is ;). All articles are summarized and lecture notes are included. These are clearly categorized via the table of contents. Good look studying!!
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Test Bank for Marketing An Introduction, 15th edition By Gary Armstrong, Philip Kotler
- Exam (elaborations) • 599 pages • 2023
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Test Bank for Marketing An Introduction, 15th edition By Gary Armstrong, Philip Kotler
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Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall
- Exam (elaborations) • 829 pages • 2023
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ANSWERS ARE AT THE END OF EACH CHAPTER 
Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall 
| Answers are at the end of each chapter 
 
TABLE OF CONTENTS: 
Chapter 1: Marketing in Today’s Business Milieu 
Chapter 2: Marketing Foundations: Global, Ethical,Sustainable 
Chapter 3: Elements of Marketing Strategy, Planning, and Competition 
Chapter 4: Market Research Essentials 
Chapter 5: CRM, Big Data, and Marketing Analytics 
Chapter 6: Understand Consumer and Business...
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TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+
- Exam (elaborations) • 140 pages • 2023
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TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+ Chapter 1: Why Is Marketing Management Important? Chapter 2: Customer Behavio r Chapter 3: Segmentation Chapter 4: Targeting Chapter 5: Positioning Chapter 6: Products: Goods and Services Chapter 7: Brands Chapter 8: New Products and Innovation Chapter 9: Pricing Chapter 10: Channels of Distribution Chapter 11: Advertising Messages and Marketing Communications Chapter 12: Integrated Marketing Communications...
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CE8 Internationale Marketingstrategie Samenvatting (in het Engels) - Alle tentamenstof - ISBN: 9781473778696
- Summary • 37 pages • 2023
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Ik heb hiermee een 8.5 gehaald. 
 
Samenvatting CE8 Internationale Marketing - International Marketing Strategy 9e druk H1 tm H12 - Alle tentamenstof - Commerciële Economie - Jaar 2 blok 4. De samenvatting is geschreven in het Engels. 
 
Samenvatting van alle stof uit H1 tm H12 uit International Marketing Strategy die nodig is voor het tentamen CE8 Internationale Marketingstrategie. In de samenvatting zijn afbeeldingen uit het boek gebruikt om alles overzichtelijk te maken. 
 
Document is ov...
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Summary: Social Media Marketing (Master: CIS/CIW/NMD/BDM) 2024
- Summary • 52 pages • 2024
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Social Media Marketing Summary with everything you need to learn for the exam in 2024: lectures, articles, seminars, guest-lectures, lecture notes etc. 
 
Tilburg University: Master Communication & Information Sciences
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Test Bank for M: Marketing, 8th Edition by Dhruv Grewal
- Exam (elaborations) • 700 pages • 2023
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Test Bank for M: Marketing 8e 8th Edition by Dhruv Grewal, Michael Levy. ISBN 1181. Full Chapters test bank included (Ch 1 to 19) 
 
Section One: ASSESSING THE MARKETPLACE 
Chapter 1: Overview of Marketing 
Chapter 2: Developing Marketing Strategies and a Marketing Plan 
Chapter 3: Digital Marketing: Online, Social, and Mobile 
Chapter 4: Conscious Marketing, Corporate Social Responsibility, and Ethics 
Chapter 5: Analyzing the Marketing Environment 
 
Section Two: UNDERSTANDING THE MARKETPLACE...
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Global Marketing Innovation Lecture/Article Summary
- Summary • 65 pages • 2023
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These comprehensive notes for the course "Global Marketing Innovation" offer a valuable resource for students seeking a thorough understanding of the subject. Summarizing all the articles and lectures covered throughout the course, these notes provide a consolidated overview of the key concepts, theories, and insights discussed in the class.The notes encompass a wide range of topics related to global marketing innovation. 
 
With these notes, students can effectively review and reinforce their...
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TEST BANK For Marketing Management, 4th Edition By Mark Johnston Greg Marshall | Verified Chapter's 1 - 14 | Complete Newest Version
- Exam (elaborations) • 1465 pages • 2023
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TEST BANK For Marketing Management, 4th Edition By Mark Johnston Greg Marshall | Verified Chapter's 1 - 14 | Complete Newest Version 
 
TEST BANK For Marketing Management, 4th Edition By Mark Johnston Greg Marshall | Verified Chapter's 1 - 14 | Complete Newest Version
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Articles Summary Digital Marketing & Metrics - 2023
- Summary • 46 pages • 2023
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This document contains a detailed summary of all the 17 articles that need to be studied for the exam.
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