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Test bank for Marketing - An Introduction, 12th Edition - Kotler.
- Exam (elaborations) • 366 pages • 2022
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- $17.49
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Test bank for Marketing - An Introduction, 12th Edition - Kotler.
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Chapter 7 Managing Market Products, Services, and Brands: Building Customer Value
- Textbook notes • 9 pages • 2017
- Available in package deal
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Detailed and well organized chapter notes for chapter 7: Products, Services, and Brands Creating Customer Value
Very detailed, organized, and complete chapter outline
Had coordination, subordination, diagrams, and color coding
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Chapter 9 Pricing: Understanding and Capturing Customer Value
- Textbook notes • 8 pages • 2017
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- $7.49
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Very detailed, organized, and complete chapter outline
Had coordination, subordination, diagrams, and color coding
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Lecture notes the foundations of marketing
- Class notes • 17 pages • 2023
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- $7.76
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This document includes the lecture noted of the course Foundations of Marketing.
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2024 Exam Success with the [Marketing An Introduction,Armstrong,13e] Test Bank
- Exam (elaborations) • 867 pages • 2023
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- $30.48
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Are you wondering how to pass the class? The Test Bank for [Marketing An Introduction,Armstrong,13e] is your secret weapon. With comprehensive practice exam questions and official exams and answers, you’ll be ready to tackle your exams in 2023-2024 with confidence.
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Summary Ch.2
- Summary • 4 pages • 2016
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- $3.32
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Chapter 3: Analyzing the Marketing Environment
- Textbook notes • 6 pages • 2017
- Available in package deal
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- $7.49
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Very detailed, organized, and complete chapter outline
Had coordination, subordination, diagrams, and color coding
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Marketing Management - lecture notes
- Class notes • 59 pages • 2023
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Available in package deal
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- $7.76
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The document contains a summary of the lecture notes for the course Marketing Management from the minor Business Administration.
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BUSI 2204 - Chapter 6 Summary - Marketing, ISBN: 9781292146508
- Summary • 6 pages • 2023
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- $9.49
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Chapter 1: Introduction to Marketing 
Content Covered: 
- The scope and challenge of marketing 
- The marketing process 
- The customer-driven marketing strategy 
- The marketing environment 
- The company’s marketing mix 
- The company’s customer value proposition
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Marketing an Introduction Chapters: 1,2,3,5,6,7,8,9,12,13 | IB Year 1 | Hva
- Summary • 37 pages • 2019
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Available in package deal
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- $8.87
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Marketing Summary from a first year student. In dept summary with detailed and Clear layout.
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