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Unit 3: Introduction to Marketing Business Level 3 Bundle
Pass, Merit and Distinction criteria met.
[Show more]Pass, Merit and Distinction criteria met.
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D1-evaluate the effectiveness of the use of techniques in marketing products in one organisation.
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Add to cartD1-evaluate the effectiveness of the use of techniques in marketing products in one organisation.
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D2-make justified recommendations for improving the validity of the marketing research used to contribute to the development of a selected organisation’s marketing plans.

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Add to cartD2-make justified recommendations for improving the validity of the marketing research used to contribute to the development of a selected organisation’s marketing plans.

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M2-explain the limitations of marketing research used to contribute to the development of a selected organisation’s marketing plans.
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Add to cartM2-explain the limitations of marketing research used to contribute to the development of a selected organisation’s marketing plans.
P1-describe how marketing techniques are used to market products in two organisations.
M1-compare marketing techniques used in marketing products in two organisations.

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Add to cartP1-describe how marketing techniques are used to market products in two organisations.
M1-compare marketing techniques used in marketing products in two organisations.

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Add to cartP2-describe the limitations and constraints of marketing.
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Add to cartP4-use marketing research for marketing planning.
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P5-explain how and why groups of customers are targeted for selected products.
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Add to cartP5-explain how and why groups of customers are targeted for selected products.
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P6-develop a coherent marketing mix for a new product or service.
M3-develop a coherent marketing mix that is targeted at a defined group of potential customers.
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Add to cartP6-develop a coherent marketing mix for a new product or service.
M3-develop a coherent marketing mix that is targeted at a defined group of potential customers.
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