BUSN 319 (BUSN 319)

Rasmussen College

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BUSN-319 Final Exam Updated 2020 Rasmussen
  • BUSN-319 Final Exam Updated 2020 Rasmussen

  • Exam (elaborations) • 9 pages • 2020
  • BUSN-319 Final Exam Updated 2020 Rasmussen Page 1 1. (TCO 4) Three commonly used methods of evaluating marketing programs are marketing metrics, marketing dashboards and (Points: 5) marginal analysis. marketing audits. marketing ROI. marginal analysis. marketing control boards. 2. (TCO 1) Marketing plans must enable results to be compared with planned targets which allows __________, the flexibility to update original plans. (Points: 5) replanning contingency planning downsizing ...
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