Sales funnel management Samenvattingen, Aantekeningen en Examens

In deze samenvatting wordt het boek "Inleiding sales" behandeld, geschreven door Renkema. Zelf had ik een 8 voor dit tentamen, dus jij kan het ook! Succes met leren

Duidelijke samenvatting van Inleiding in de Sales uit 2022. Gebruik gemaakt van duidelijk afbeeldingen met voorbeelden uit de praktijk, zodat je de informatie goed tot je kan nemen. Verdeeld per hoofdstuk die onderverdeeld zijn per belangrijk onderwerp zodat je makkelijk een onderwerp kan vinden.

What are 5 aspects of B2B (Business-to-Business) selling? 1. Few Customers 2. Large purchases 3. Longer selling cycle 4. Multiple Influencers & Decision makers 5. Difficult to identify Influencers & Decision makers What are 5 aspects of B2C (Business-to-Consumer) selling? 1. Many Customers 2. Small purchases 3. Short selling cycle 4. Few influencers & Decision makers 5. Easy to indentify influencers & Decision makers Brainpower Read More What are the 4 different Sales cha...

Flow: Add to List - This flow step is used to add people to lists. Flow: Append Data to a Field - you can add data such as Dan is interested in Waffle Makers with this flow step Flow: Call Webhook - Let you interact with third party services. Send/receive information by calling a this in a smart campaign flow. Flow: Change Person Partition - If you are using separate spaces, you will want to build smart campaigns to move people from one to another. Flow: Change Revenue Stage - If you're ...

Marketo Certified Associate 2.0 (MCA Study Guide) Latest Update 100% Pass Flow: Add to List This flow step is used to add people to lists. Flow: Append Data to a Field you can add data such as Dan is interested in Waffle Makers with this flow step Flow: Call Webhook Let you interact with third party services. Send/receive information by calling a this in a smart campaign flow. Flow: Change Person Partition If you are using separate spaces, you will want to build smart campaigns to move people...

DSP correct answer: Demand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP correct answer: Seller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange correct answer: An online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network correct answe...

The processes, content, and technology that empowers sales teams to sell efficiently at higher velocity is known as: correct answers Sales enablement Having an agreed upon definition of what a sales-read lead is a way that marketing can align with sales. correct answers True You can qualify your leads with a lead qualification table. correct answers true If your leads aren't ready for sales, what tactics could you use? correct answers Email Nurturing and paid retargeting on social medi...

BTMA 317 MidtermSMAC-stack - correct answer Social, Mobile, Analytics, and the Cloud Trends in Analytics - correct answer - The digital ecosystem (collaboration) - Immerse UX (virtual reality) - Autonomous Machines - Automated cognition (real-time responses) - Distributed Validation -XaaP (everything as a platform) - Decentralized making - Adaptive IT CIOs must: - correct answer - Spot trends - Focus on critical uncertainties of any given trend - Build agility into the organizat...

DSP - ANSWER-Demand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP - ANSWER-Seller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange - ANSWER-An online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network - ANSWER-A sales channel for pubs and...

IAB Digital Media Sales Certification Test Prep DSP Demand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms SSP Seller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers Exchange An online marketplace platform that facilitates automated auction-based pricing and RTB Ad Network A sales channel...