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Blue Ocean Strategy notes (1st edition)

Renée Mauborgne, W. Chan Kim - ISBN: 9781625274496

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View all 3 notes for Blue Ocean Strategy, written by Renée Mauborgne, W. Chan Kim. All Blue Ocean Strategy notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Blue Ocean Strategy summary or other study material that matches your study style perfectly, and studying will be a breeze.

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▷Blue Ocean Strategy- Make the competition irrelevant
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Summary of the KEY and the most important information in this book. The blue ocean strategy has given competition between companies based on a fundamental pillar: innovation, on the premise that companies need to stop competing with each other to be successful in the future.

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This 54-page file contains a literature list, comprehensive summary of all articles and essential lecture notes (result of days of hard work and is not a mere summary of slides). Majority of the articles are summarised in such way that the MRQ, results and managerial implications are explained. When applicable, some articles are combined with lecture slides. Additional information are given when explaining a complex theory. By studying this file will definitely help you to ace your exam. I have ...

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Resumen de Estrategia Oceano Azul - W. Chan Kim (Blue Ocean Strategy by W Chan Kim)
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Como encontrar nichos inexplorados y crear empresas y modelos de negocios donde antes existía solo el “vacío”. W. Chan Kim ha recogido una variedad de casos del mundo real y las a analizado para averiguar la formula del éxito de las empresas. Resulta que no se puede ganar el mercado con inversión en el marketing y que ganar la competencia por rebajar el precio de tus productos es una malísima idea. En este libro se explican como desde el inicio de la creación de tu negocio no caer en ...

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  • by antonberzins • 
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Newest Blue Ocean Strategy summaries

document-image
▷Blue Ocean Strategy- Make the competition irrelevant
(1)
$3.77
1x  sold

Summary of the KEY and the most important information in this book. The blue ocean strategy has given competition between companies based on a fundamental pillar: innovation, on the premise that companies need to stop competing with each other to be successful in the future.

i See more info x
  • Summary
  •  • 4 pages • 
  • by Ludwigvanbee21 • 
  • uploaded  13-04-2021
Quick View
i x
document-image
MarketingStrategy1920_Summary_Chow_11837225
(0)
$9.38

This 54-page file contains a literature list, comprehensive summary of all articles and essential lecture notes (result of days of hard work and is not a mere summary of slides). Majority of the articles are summarised in such way that the MRQ, results and managerial implications are explained. When applicable, some articles are combined with lecture slides. Additional information are given when explaining a complex theory. By studying this file will definitely help you to ace your exam. I have ...

i See more info x
  • Summary
  •  • 57 pages • 
  • by isabellechow • 
  • uploaded  04-04-2020
Quick View
i x
document-image
Resumen de Estrategia Oceano Azul - W. Chan Kim (Blue Ocean Strategy by W Chan Kim)
(0)
$8.88

Como encontrar nichos inexplorados y crear empresas y modelos de negocios donde antes existía solo el “vacío”. W. Chan Kim ha recogido una variedad de casos del mundo real y las a analizado para averiguar la formula del éxito de las empresas. Resulta que no se puede ganar el mercado con inversión en el marketing y que ganar la competencia por rebajar el precio de tus productos es una malísima idea. En este libro se explican como desde el inicio de la creación de tu negocio no caer en ...

i See more info x
  • Summary
  •  • 61 pages • 
  • by antonberzins • 
  • uploaded  15-10-2022
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i x

Do you have documents that match this book? Sell them and earn money with your knowledge!

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